Terms & Conditions

1. About HomeScale

HomeScale provides advertising, lead qualification, follow-up, and appointment booking support for UK home improvement companies. HomeScale is operated by RaveIntelligence LLP, based in Dubai Marina, Dubai, UAE.

2. Eligibility and Authority

You confirm that you are at least 18 years old, have authority to act on behalf of the business you represent, and that all information you provide to HomeScale is accurate, complete, and not misleading. If you engage us on behalf of a company, that company is responsible for your actions and obligations under these Terms.

3. Our Services

HomeScale services may include:

• Campaign research, offer positioning, advert setup, and lead form creation.
• Meta advertising support and campaign management.
• Lead capture, contact attempts, follow-up, and qualification workflows.
• Appointment booking into the client's agreed calendar or scheduling system.
• CRM updates, qualification notes, call summaries, and performance reporting.
• Consulting related to sales process, conversion, and campaign economics.

The exact scope, deliverables, performance criteria, fees, and campaign assumptions will be confirmed in the applicable proposal, order form, invoice, or signed agreement.

4. Strategy Calls and Website Enquiries

Booking a strategy call or submitting a form does not create a service agreement unless we both agree to proceed. We may decline to work with any business where we believe the service, location, pricing, capacity, reputation, or sales process is not suitable for the HomeScale system.

5. Client Responsibilities

Clients are responsible for:

• Providing accurate business, service, pricing, location, and project information.
• Providing campaign access, creative assets, approvals, tracking access, and calendar availability on time.
• Maintaining a suitable advertising budget and payment method where required.
• Attending booked appointments and following the agreed sales and follow-up process.
• Keeping HomeScale informed about service changes, capacity, closed dates, pricing changes, and operational constraints.
• Complying with laws and industry rules that apply to their services, advertising claims, customer communications, and sales process.

6. Qualified Appointments

A qualified appointment is defined by the criteria agreed for the relevant campaign. Criteria may include service type, location, property status, timeframe, budget, project suitability, decision-maker availability, and calendar confirmation. A homeowner deciding not to buy, changing their mind, missing an appointment, or receiving a quote from another provider does not automatically mean the appointment was unqualified.

7. Guarantee and Performance Conditions

Any guarantee, including the 90-day qualified appointment guarantee, applies only where it is included in the client's written agreement and all stated conditions are met. Conditions may include maintaining the agreed ad spend, providing timely access and approvals, attending appointments, keeping calendar availability open, following the agreed sales process, and not materially changing the offer, service area, pricing, or capacity during the guarantee period.

8. Fees, Billing, and Ad Spend

Fees, billing dates, payment methods, setup charges, performance fees, minimum terms, and any refund or credit terms will be stated in the relevant agreement. Advertising spend is usually paid directly by the client to the advertising platform unless otherwise agreed. Late payments may result in paused work, delayed launches, suspension of reporting, or termination.

9. Cancellations and Pauses

Cancellation, pause, renewal, and notice terms are governed by the applicable agreement. If a client pauses access, ad spend, calendar availability, approvals, or communication, delivery timelines and performance commitments may be extended, suspended, or no longer apply.

10. Advertising Platforms and Third Parties

HomeScale may use third-party platforms including advertising networks, CRM tools, calendar tools, analytics providers, call systems, payment processors, hosting services, and communication tools. We are not responsible for platform outages, account restrictions, rejected adverts, tracking failures, policy changes, algorithm changes, payment issues, or other matters outside our reasonable control.

11. Client Content and Approvals

Clients grant HomeScale permission to use provided logos, images, videos, reviews, case studies, service information, website content, and other materials as needed to deliver the services. Clients are responsible for ensuring they have the right to use those materials and that any claims, prices, offers, guarantees, or statements they approve are accurate and lawful.

12. Intellectual Property

HomeScale retains ownership of its methods, frameworks, processes, scripts, qualification flows, reporting structures, templates, strategy, creative concepts, and other materials developed before or during the service unless a written agreement says otherwise. Clients retain ownership of their own pre-existing materials.

13. Confidentiality

Each party may receive confidential business, campaign, customer, pricing, operational, or technical information. Both parties agree to use confidential information only for the purpose of the relationship and to take reasonable steps to prevent unauthorised disclosure, except where disclosure is required by law or necessary to deliver the services.

14. Data Protection

Each party must comply with applicable data protection laws. Clients are responsible for ensuring that any lead, customer, or campaign data supplied to HomeScale can lawfully be used for the agreed purpose. Our handling of personal information is explained in our Privacy Policy.

15. Results and No Sales Guarantee

HomeScale may guarantee qualified appointments only where a written agreement expressly says so. We do not guarantee revenue, closed sales, profit, quotation acceptance, customer attendance, conversion rate, or return on ad spend. Sales results depend on factors outside our control, including pricing, reputation, quote quality, team availability, customer experience, and market conditions.

16. Limitation of Liability

To the fullest extent permitted by law, HomeScale will not be liable for indirect, incidental, special, consequential, punitive, or lost profit damages. Our total liability for any claim connected with the services will be limited to the amount paid to HomeScale by the client for the relevant service period, unless a different limit is stated in a signed agreement or cannot lawfully be limited.

17. Indemnity

Clients agree to indemnify HomeScale against losses, claims, costs, and expenses arising from inaccurate information, unlawful client content, unauthorised use of materials, breach of these Terms, breach of an agreement, or failure to comply with applicable laws.

18. Website Use

You must not misuse the website, attempt to access systems without permission, submit malicious code, scrape content in a way that disrupts the site, impersonate another person, or use the website for unlawful purposes. We may restrict access to the website where misuse is suspected.

19. Changes to These Terms

We may update these Terms from time to time. The latest version will be posted on this page with the updated date shown above. Continued use of the website or services after updates are published indicates acceptance of the updated Terms.

20. Contact

For questions about these Terms, contact HomeScale at xavier@homescale.co.uk or 07575 575658.